Configuration settings and expand marketing application areas (20-25%), handle segments and list marking (10-15%), develop and implement marketing structures and sitemaps (10-15%), oversee leads, contact details, and account information (5-10%), develop and manage marketing emails and settings (5-10%), manage client journeys (10-15%), Manage and organize events and webinars (10-15%), setup Dynamics 365 Client Voice (10-15%).
This exam also encompasses LinkedIn connectivity, conferences, questionnaires, and ensuring compliance with the General Data Protection Regulation (GDPR). It is a 120-minute exam with 40-60 questions and a registration fee of $165 (USD). The passing mark is 700/1000. Good Luck for exam!
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MB-220 FAQs
The MB-220 exam focuses specifically on Dynamics 365 for Marketing, covering marketing automation, customer journeys, and lead management, while the MB-210 centers on Dynamics 365 for Sales, emphasizing sales processes, configurations, and relationship management, reflecting their distinct functional areas.
The MB-220 exam primarily focuses on Dynamics 365 Marketing application configuration, customer journey creation, lead nurturing, marketing forms and pages, segmentation and lists, marketing emails, and integration with other Dynamics 365 applications, assessing a candidate's proficiency in marketing technology management.
Yes, practical work experience in marketing, particularly in digital marketing or using CRM software, is recommended before taking the MB-220 exam. Familiarity with marketing principles and Dynamics 365 tools will greatly aid in understanding the exam's applied marketing technology concepts.
The MB-220 exam primarily features multiple-choice questions, scenario-based queries, and case studies. These questions test a candidate's practical knowledge and understanding of Dynamics 365 for Marketing, assessing their ability to apply concepts in real-world marketing and CRM scenarios.
Absolutely, the MB-220 certification can serve as a foundational step towards advanced Microsoft certifications. It demonstrates proficiency in Dynamics 365, paving the way for specialized roles and further certifications in areas like advanced CRM solutions and business applications expertise.
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Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant Questions and Answers
The time is currently 8pm on Thursday night. You have been tasked with creating and sending a LinkedIn post on the company’s account advertising the Planned Event.
Following Litware’s standards, which two options should you choose when preparing this message? Each answer represents a complete solution.
You are responsible for setting up all marketing pages, events, emails and customer journeys associated with the planned event.
How many events will you set up?
To meet privacy and reporting standards, which three items does Litware require for segments? Each answer represents a complete solution.